Ep 13: Unveiling the Customer Experience Vision


Join Oliver King, co-founder of Engine, in this episode of CXD where we discuss Customer Experience Visions.

This episode is your guide to understanding how to craft a vision that effectively combines technology, people, and environments into seamless experiences. Oliver delves into the 'Vision Wheel' concept, a powerful tool in Engine's methodology, illustrating its application through real-world examples, including a case study of 'Creating Happy Digital Homes'. Learn about the nuances of service design, from physical touchpoints to digital interactions, and discover how to create a vision that resonates with customers and drives business strategy. This episode is a must listen for anyone interested in the intersection of customer experience and innovative service design.

 

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