Ep 15: Mastering the Use of Vision Wheels

In this engaging episode of CXD, Oliver King, co-founder of Engine, takes you deeper into the world of Vision Wheels, a pivotal tool in designing exceptional services and experiences. This episode is particularly valuable if you want to understand how to effectively use a Vision Wheel in your service design projects.

Oliver explains the role of the Vision Wheel as a 'North Star', guiding every stage of the project from concept to completion. He outlines its importance in setting clear directions, inspiring innovative ideas, and ensuring consistency and alignment throughout the project lifecycle. You'll learn how to use the Vision Wheel to engage stakeholders, as a creative stimulus during brainstorming sessions, and as an evaluation tool for assessing ideas and concepts.

This episode is filled with practical tips on navigating the various phases of service design using the Vision Wheel, including integrating customer personas and developing metrics and KPIs that align with your vision.

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